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America's Dentist™ Offers A Fresh Perspective On Healthy Breath For TV Shopping Network HSN

Renowned Extreme Make-over Dentist Dr. Bill Dorfman To Offer The Complete BreathRX System

(Culver City, CA), September 23, 2005 - Discus Dental, a leading manufacturer of professional dental products, today announced that its BreathRx™ line of products will be presented live on the TV shopping network HSN by Discus Dental co-founder, Dr. Bill Dorfman on September 26 at 7:00AM and September 27 at 9:00 AM, all times eastern.

"This is a tremendous opportunity for consumers to have access to a truly professional breath care system. Many products simply attempt to mask or cover up odors whereas the BreathRx system stops bad breath at the source," explained Brendan McLoughlin, Vice President of Consumer Products, Discus Dental.

Science has shown most bad breath is caused by bacteria on the tongue. BreathRx's alcohol-free, 3-step system of brushing; gentle tongue-scraping and rinsing is clinically shown to kill odor-causing bacteria at its source and keep breath fresh for hours. The BreathRx System also addresses fundamental concerns like plaque, gingivitis, tartar control, and fluoride for cavity prevention creating a complete oral care solution.

Discus Dental: Founded in 1993, Discus Dental, Inc. is a leader in the dental industry in the marketing and distribution of premium aesthetic and clinical products to dental professionals. The company also provides practice management software, practice building tools and services as well as expert industry training for the dental community. Discus Dental is headquartered in Culver City, California. More information is available at www.discusdental.com.

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