Grow Through Giving...
New Year's Smiles
by Brian Harris, DDS
Dear Colleagues,
I wanted to share a whitening tip that has helped Harris Dental grow tremendously in 2006 and 2007. In early 2006 we were involved with a charity whitening project called Smiles for Life. Over a 4 month period, we were able to whiten over 200 patients' teeth with all the proceeds going to charity. We raised over $135,000 and, interestingly enough, we were able to see a surge in the growth of our practice. The reason the project was so successful was that we were able to get people in the door that were willing to pay $500 to have their teeth whitened... these are exactly the type of new patients that we want to have!
Out of these 200 people that whitened, 120 of them were new to our office and, of those 120, about 80 of them ended up staying as patients of the practice. Of the 80, some went on to become Smile Design cases, some Invisalign and some just basic restorative.
Word has spread across the valley and we now get approached by different groups to donate whitening procedures for auctions and charity events. We gladly do it because a great patient is well worth the cost of a whitening kit and a little chair time. Get involved with your local charities and whiten your community's teeth... you will be glad you did.
Brian Harris, DDS
Phoenix & Queen Creek AZ
Dr. Brian Harris completed his undergraduate schooling at Arizona State University and attended the University of Pacific School of Dentistry. Dr. Brian Harris was recently honored as Young Dentist of the Year by the Crown Council. He is President and founder of DCEdental, a company dedicated to keeping dentists trained in the latest advances in dentistry. He is also Co-founder of Scottsdale CEREC Studies, the first Arizona CEREC study club. In addition, he has received numerous awards and scholarships including:
- Academy of Osseointegration Award
- International Congress of Oral Implantologists Award
- Comprehensive patient care award for outstanding clinical performance
- Award for excellence in oral diagnosis
- Scholarship from Microdental Laboratories for dedication and commitment to dentistry through advanced education
- Hornbrook Group scholarship for being named young dentist of the year.
Dr. Harris is a member of the American Academy of Cosmetic Dentistry, Academy of General Dentistry, American Academy of Osseointegration, International Congress of Oral Implantology, Academy of Laser dentistry, Arizona Dental Association and the American Dental Asssociation. Dr. Harris has had special training in Invisalign, CEREC and Advanced Cosmetic Dentistry. Dr. Brian is fluent in Spanish, having lived in Argentina for two years. He and his wife, Maury, are proud parents of two boys Connor and Cash.
